Bits Help Center · Nov 2025
Explains rent reporting in-app, where Bits reports qualifying monthly rent payments to Equifax after open-banking access and consent.
Bits is a credit card designed to help people build credit
Public company, workplace, funding, and market signals
Updated Jul 29, 2026
Bits (Fea Card Ltd.) is a London-based UK fintech focused on credit building for first-time or thin-file customers. Its core product is a subscription-based credit-building app bundling a credit card, store card, credit-score tools, rent reporting, and a marketplace for eligible credit cards. No official public GitHub or standalone engineering blog surfaced in the reviewed sources.
Primary product
Subscription-based credit-building app with a credit card, store card, and money-management tools
Founded
2018
Headquarters
Camden Gateway, 349 Royal College Street, London, England, NW1 9QS, United Kingdom
Team size
11-50
Work style
Flexible
Industry
Financial Services
Sub-industry
0 jobs at Bits
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Credit-building fintech
Offices
Business model
Stage
Seed
Total raised
$257.6K
Latest round
Seed · Aug 2020
Latest amount
$125K
Aug 2020 · Y Combinator
Oct 2018
Leadership
Founder & CEO
Head of Human Resource
Product Manager | Head of Product
Executive Assistant to Founder & CEO
Investors
Mission-driven and financially inclusive, with messaging around transparency, education, ownership, commitment, and diversity. Public materials also emphasize a small, fast-moving team and flexible working patterns.
Work style
Flexible
Compensation
Public job ads signal a mix of market pay and startup equity. One current role was listed at GBP 30,000-40,000, and engineering postings mention competitive salary, equity, MacBook, life insurance, 28 days of holiday, and flexible working.
Benefits
Pricing
Monthly subscription required; some features are free, including eligibility checks and certain in-app tools.
Differentiators
Technology
Customers
Competitors
Bits Help Center · Nov 2025
Explains rent reporting in-app, where Bits reports qualifying monthly rent payments to Equifax after open-banking access and consent.
Bits Help Center · Nov 2025
Describes Bits Marketplace, launched to let users compare eligible credit card offers inside the app; Bits says it acts as a broker, not a lender, and earns commission when users accept offers.
Bits Help Center · Nov 2025
Introduces in-app Equifax score display as a free feature for all users, intended to simplify credit-score tracking without leaving the app.
Bits Help Center · Aug 2025
Explains the in-app store card flow, including purchasing gift cards from selected merchants and payment options within the app.
allpay cards · Sep 2024
External partnership write-up covering the launch and manufacturing of the Bits Edition One Credit Card, including claims of 10x user growth since launch and expanded payment methods and support.