Vendah said its current catalog would remain available until 2025-03-26 and announced a new phase, changing its catalog and reseller model while focusing on health and beauty products.
SourceVendah is building a Faire-style marketplace for LATAM’s +50M…
Public company, workplace, funding, and market signals
Updated Jul 30, 2026
Vendah is a São Paulo-based social commerce and reseller marketplace that helps independent sellers—especially women—earn income by reselling beauty, health, and wellness products through an app and WhatsApp-led selling, with fulfillment, payments, and embedded credit support.
Primary product
Mobile app and marketplace for resellers to source, share, sell, and manage orders for beauty/wellness products
Founded
2021
Headquarters
São Paulo, São Paulo, Brazil
Team size
30-40
Industry
Technology, Information and Internet
Sub-industry
Social commerce / e-commerce marketplace
Offices
0 jobs at Vendah
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Business model
Leadership
Co-founder & CEO
Co-founder & COO
Co-founder & Commercial Director
Co-founder & CTO
Investors
Community-oriented and WhatsApp-centric, with a strong emphasis on helping resellers earn extra income, move quickly, and operate flexibly without upfront capital.
Compensation
Public pages describe a commission-based model for resellers, with cited margins up to 95% on some kits and special products, profit examples up to R$104 on selected offers, and payout via Pix in up to two business days.
Benefits
Pricing
Free registration; resellers earn commissions/margins on sales rather than paying an upfront platform fee.
Differentiators
Technology
Customers
Competitors
Estimated revenue
About $3.8M annually (third-party estimates also place it around $6.3M, so public estimates conflict).
Estimated monthly visits
90.8K
Traffic estimate as of Jun 2026
Vendah said its current catalog would remain available until 2025-03-26 and announced a new phase, changing its catalog and reseller model while focusing on health and beauty products.
SourceProjeto Draft · Feb 2024
Profile story on Vendah’s model, reporting about 45,000 active resellers, a 2021 launch, and the company’s role in digitizing direct sales for women.
Exame · Aug 2023
Exame reported Vendah’s R$12 million seed round, led by Y Combinator with Goodwater and Domo Invest, and described its reseller marketplace model and expansion plans.
Startups · Aug 2023
Startups reported the same seed round and noted Vendah’s earlier R$8.5 million pre-seed led by Maya Capital, plus support from Goodwater, Domo Invest, and angels.
Vendah official
Official page positioning Vendah as an extra-income opportunity and featuring a brand representative update.
Vendah official
Official announcement that Vendah was changing its catalog and reseller model for a new phase focused on health and beauty products.