Shutdown
Mar 2022Blinkit reportedly shuttered about 50 dark stores and laid off hundreds of workers amid a cash crunch and cost-cutting push.
SourceCompany research
Public company, workplace, funding, and market signals
Overview
Blinkit, formerly Grofers, is an Indian quick-commerce platform that delivers groceries and everyday essentials in minutes and is now operated as a subsidiary of Eternal (formerly Zomato).
Primary product
10-minute grocery and essentials delivery app
Founded
2013
Headquarters
Gurugram (Gurgaon), Haryana, India
Team size
8,000-9,000
Industry
Technology, Information and Internet
Sub-industry
Quick commerce / online grocery delivery
Offices
Ground Floor, Pioneer Square, Sector 62, Golf Course Extension Road, Gurugram 122098, Haryana, India
Plot No. 64 H, Sector 18, Gurgaon 122001, Haryana, India
IMT Manesar, Gurugram, Haryana, India
Business model
quick commerce
Funding
Stage
Acquired by Eternal (formerly Zomato); previously late-stage VC-backed
Total raised
$914.1M
Latest round
Conventional Debt · Mar 2022
Latest amount
$150M
People & investors
Investors
Abu Dhabi Capital Group
Apoletto Managers
Brand Capital
Capital Investment LLC
Work & culture
Blinkit publicly emphasizes a learning-organization culture, sustainability consciousness, founder mindset, extreme ownership, active listening, and bias toward action.
Compensation
Public salary bands are not disclosed. Employee-review sites generally describe pay and incentives as acceptable to strong, but recurring complaints mention long hours and weak work-life balance.
Benefits
comprehensive medical insurance for employees and family
Practo membership
26 weeks paid leave for maternity/paternity/surrogacy/adoption/same-sex partners
period leave (up to 10 days per year)
flexi benefits for compensation components
Product & market
Pricing
Retail pricing on goods sold through the app, with delivery/platform charges and promotions; the business has increasingly moved toward inventory-led retail margins.
Differentiators
- —10-minute delivery promise
- —dense dark-store network
- —proprietary technology stack
- —broad assortment beyond groceries
- —inventory-led operating model
Technology
Python
Java
JavaScript
Dart
Scale & contact
Estimated revenue
$200M-$300M
Estimated monthly visits
16M
Traffic estimate as of Jun 2026
Signals & risks
Acquisition
Jun 2022Zomato announced an all-stock acquisition of Blinkit for about $568 million, ending Blinkit’s independence.
SourceOther
Latest news
Fortune India · Jul 2026
Coverage focused on Blinkit’s move toward inventory ownership and stronger unit economics, with management emphasizing returns over discounts.
The Economic Times · Jul 2026
Blinkit reported operating profitability in Q1, with fast growth in NOV, more stores, and management saying competition remains high but more predictable.
The Financial Express · Jul 2025
Blinkit’s rapid store expansion and improving margins helped drive Eternal’s topline, while competition stayed intense across quick commerce.
Reuters · May 2025
Reuters reported that investor sentiment stayed strong despite a sharp profit drop, because Blinkit’s revenue more than doubled and store count kept rising.
Open Positions
7 jobs at Grofers
Senior Manager of Research and Development
On-siteProductSan Francisco, CA1w ago
On-site