Carro announced it had acquired Modern Dropship (formerly Convictional), describing the move as a joining of forces and saying the service would continue and be invested in further.
SourceConvictional is reinventing business operations
Public company, workplace, funding, and market signals
Waterloo-based, remote-first software company founded in 2017. In 2026 it reintroduced itself as an AI-powered organizational workspace focused on goal alignment, collaborative email, meetings, research, and decision-making; earlier public materials describe a supplier-enablement/B2B commerce platform for retailers and distributors.
Primary product
AI-powered organizational workspace / smart inbox for goals, collaborative email, meetings, documents, research, and decision-making
Founded
2017
Headquarters
Waterloo, Ontario, Canada
Team size
10-20
Work style
Remote
Industry
Software Development
Sub-industry
AI collaboration / organizational knowledge management
Offices
0 jobs at Convictional
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Business model
Stage
Series B
Total raised
$49M
Latest round
Series B · Feb 2022
Latest amount
$40M
Leadership
COO
Chief Strategy Officer
President & Co-founder
Commercial Lead
Head of Research
Investors
Async-first, public-work culture with heavy use of written proposals and GitHub, no Slack by default, distributed across North America, 10% learning time, biannual offsites, and a four-day workweek policy for full-time employees.
Work style
Remote
Visa sponsorship
Limited
Compensation
Compensation is benchmarked to the 75th percentile using Pave and Carta, with an $80k minimum salary policy, annual market reviews, 100% benefits covered at base, and stock refreshes used for merit adjustments.
Benefits
Pricing
$10 per million tokens, first million tokens free, no per-seat fees
Differentiators
Technology
Customers
Competitors
Estimated revenue
$1M-$10M
Estimated monthly visits
5.9K
Traffic estimate as of Jul 2026
Carro announced it had acquired Modern Dropship (formerly Convictional), describing the move as a joining of forces and saying the service would continue and be invested in further.
SourceConvictional publicly relaunched its branding and product positioning around organizational goal alignment and decision-making, indicating a major pivot from its earlier supplier-enablement focus.
SourceConvictional · Jul 2026
Company reintroduction and launch of a new product focused on organizational goal alignment as AI agents take over task work.
Convictional · Jul 2026
Research post introducing GoalBench and describing how collaboration channels affect AI-agent alignment and coordination.
Convictional · Jun 2026
Research post on variance introduced by human subjectivity in AI deep-research pipelines.
Carro · Apr 2026
Carro announced Modern Dropship (formerly Convictional) had joined forces with Carro and said the service would continue with further investment.
TechCrunch · Feb 2022
TechCrunch covered the $40M Series B and described Convictional's supplier-enablement platform for retailers and vendors.