Carta exited its secondary share trading business after customer backlash over use of private cap-table data in connection with secondary trading efforts.
SourcePublic company, workplace, funding, and market signals
Updated Jul 29, 2026
Carta is an agentic ERP for private capital. It connects cap tables, fund administration, CRM, compensation, valuations, legal/compliance, and related workflows for startups, investors, and private-market firms.
Primary product
Private capital ERP / equity management platform
Founded
2012
Headquarters
San Francisco, California, United States
Team size
1,900+
Work style
Flexible
Industry
Software Development
Sub-industry
Private capital ERP / equity management / fund administration
Offices
Leadership
Chief Executive Officer
Chief Financial Officer
Chief Revenue Officer
Carta describes its culture as helpful, relentless, unconventional, and kind, with operating principles centered on ownership, craft, bias to action, working in the open, simplifying, accountability, and doing the right thing. The company also emphasizes an AI-forward, data-driven, iterative, objective engineering culture.
Work style
Flexible
Visa sponsorship
Yes
Compensation
Public job postings describe Carta compensation as market-competitive salary, equity for all full-time roles, exceptional benefits, and, for applicable roles, commission plans. Engineering postings show wide location-based cash ranges (for example, six-figure base ranges in SF/NY/Seattle), suggesting competitive private-market/fintech comp rather than top-tier big-tech levels.
Benefits
Pricing
Primarily SaaS subscription plus software-and-services and transaction-adjacent offerings; public materials also describe pay-as-you-go / fixed-fee legal services for Carta Law.
Differentiators
Technology
Estimated revenue
$500M+ ARR
Estimated monthly visits
1.3M
Traffic estimate as of Jun 2026
Carta exited its secondary share trading business after customer backlash over use of private cap-table data in connection with secondary trading efforts.
SourceCarta later retired its startup shutdown / winddown offering, known as Carta Conclusions, and shifted to partnering rather than building that business in-house.
SourceBusinessWire · May 2026
Carta acquired Avantia and launched Carta Law, an AI-native legal and compliance solution integrated into its ERP for private capital.
Carta blog · Apr 2026
Carta launched Claude plugins to let customers query cap tables, fund metrics, and portfolio data in natural language.
Business Wire · Mar 2026
Carta opened a Hong Kong office to complement Singapore and expand its Asia private-markets footprint.
BusinessWire · Mar 2026
Carta acquired ListAlpha to launch Carta CRM, expanding its ERP to connect deal flow, LP relationships, and advisor networks.
Business model
May 2019 · Andreessen Horowitz
Dec 2018 · Meritech / Tribe Capital
Aug 2017 · Menlo Ventures / Social Capital
Aug 2015 · Spark Capital
Jan 2015 · Union Square Ventures
Aug 2013 · Draper / Expansion Venture Capital / K9 Ventures
Chief People Officer
Chief Marketing Officer
Chief Product Officer
Founders
Co-founder, investor & board observer
Investors
Customers
Competitors
AP News / Business Wire · Feb 2026
Carta launched a 401(k) offering with Morgan Stanley and Vestwell to embed retirement benefits into its ecosystem.