DealStreetAsia · Aug 2024
Covered Circular’s seed extension round in August 2024 and its continued expansion trajectory.
Subscription consumer electronics for Asia
Public company, workplace, funding, and market signals
Circular (nowcircular.com) is a Singapore-founded tech subscription company that lets consumers and businesses access devices like phones, laptops, tablets, and gaming gear on monthly plans, then return, extend, or upgrade them while Circular refurbishes/recycles devices to support a circular-economy model.
Primary product
Monthly subscription access to consumer electronics and business devices with refurbish/return options
Founded
2021
Headquarters
Singapore, Singapore
Team size
11-50
Work style
Flexible
Industry
Retail
Sub-industry
Consumer electronics subscription
Offices
0 jobs at Circular
Check back later for new openings
Business model
Stage
Seed + debt financing
Total raised
$36.5M
Latest round
Debt Financing · Feb 2025
Latest amount
$20M
Leadership
CEO
Pantha Roy
CPO
Founder & Head of Ops
Senior Software Engineer
Alexis Liu
Product Manager
Emelia Long
Financial Controller
Business Operations Specialist
Head of Risk and Compliance
Head of Collections
Customer Experience Executive
Senior Software Engineer
Founders
Co-founder & COO
Investors
Public materials describe a purpose-driven, collaborative, transparent culture that values truth, learning, growth, freedom to excel, and making a meaningful impact.
Work style
Flexible
Compensation
No public salary bands were found. Public hiring materials emphasize flexibility and benefits (unlimited leave, wellbeing subsidies, remote work, offsites, and gadget credits) rather than published compensation ranges.
Benefits
Pricing
Monthly subscription pricing with term-based device access
Differentiators
Technology
Customers
Competitors
Estimated revenue
$1M-$10M
Estimated monthly visits
3.9K
DealStreetAsia · Aug 2024
Covered Circular’s seed extension round in August 2024 and its continued expansion trajectory.
MARKETECH APAC · Mar 2024
Reported Circular’s appointment of its first CMO and its marketing focus across Singapore and Australia.
Inside Retail Australia · Oct 2023
Detailed Circular’s post-funding growth plans, business model, and demand for its subscription offering.
Digital News Asia · Oct 2023
Covered the seed round, investor roster, and Circular’s expansion plans for Singapore, Australia, and B2B offerings.
TechCrunch · Oct 2023
TechCrunch covered Circular’s $7.6M seed round, product focus, and planned expansion in Singapore and Australia.