Great Question · May 2026
Competitive market guide positioning Great Question as an all-in-one alternative for customer research, own-customer recruitment, and research operations.
Public company, workplace, funding, and market signals
Updated Jul 29, 2026
Great Question is an Oakland-based AI-powered UX research platform that helps teams recruit participants, run studies, analyze findings, and store insights in one workflow.
Primary product
All-in-one UX research platform
Founded
2021
Headquarters
Oakland, California, United States
Team size
30-40
Work style
Remote
Industry
Software Development
Sub-industry
UX research software
Offices
0 jobs at Great Question
Check back later for new openings
Business model
Stage
Series A
Total raised
$15.6M
Latest round
Series A · Nov 2025
Latest amount
$13M
Nov 2025 · Inovia Capital
Feb 2022
Jul 2021 · FundersClub
Mar 2021
Leadership
Co-founder & CEO
Co-founder & CTO
Director of Engineering
Director of Strategic Finance
Investors
The company emphasizes customer obsession, prioritization, high standards, fun/play, and trust in action; its hiring pages also stress high trust, high agency, collaboration, curiosity, and impact.
Work style
Remote
Compensation
Public job posts signal competitive salary plus equity. One role listed $85k-$110k plus equity; other roles describe competitive salary, equity, medical insurance, education stipends, flexible PTO, and team events.
Benefits
Pricing
Self-serve per-seat pricing with an enterprise custom-annual plan; participant recruitment uses credits / near-cost pass-through pricing in some cases.
Differentiators
Technology
Customers
Competitors
Estimated revenue
~$5M ARR (estimated)
Estimated monthly visits
99.8K
Traffic estimate as of Jun 2026
Great Question · May 2026
Competitive market guide positioning Great Question as an all-in-one alternative for customer research, own-customer recruitment, and research operations.
Great Question · May 2026
Expanded MCP capabilities to support full study creation from prompts and added in-person research and anonymous interview features.
Great Question · Apr 2026
Introduced concealed-identity studies, native video calling, and MCP-based workflow updates for research operations.
Great Question · Mar 2026
Highlights automatic study synthesis, broader MCP access, and improved AI research workflows across the repository.
Great Question · Nov 2025
Official Series A announcement: $13M led by Inovia Capital with participation from Y Combinator, January Capital, and Character Capital; the post says the company is using the capital to expand research access and AI-powered features.