43North · Jul 2025
Profiled Rarebird’s DTC CPG model, instant and ready-to-drink launches, in-house R&D, and Buffalo co-roasting agreement.
Elevating mental health to be a part of your daily coffee ritual.
Company research
Public company, workplace, funding, and market signals
Overview
Rarebird is a science-led direct-to-consumer and wholesale coffee company founded in 2020 behind Px Coffee, a patented paraxanthine-based caffeine alternative designed for smoother energy, fewer jitters, and less sleep disruption.
Primary product
Px Coffee
Founded
2020
Headquarters
Buffalo, New York, United States
Team size
10-20 employees
Industry
Food and Beverage Manufacturing
Sub-industry
Functional coffee / coffee-alternative CPG
Offices
Buffalo, New York — Seneca One headquarters
Open Positions
0 jobs at Rarebird
No open positions
Check back later for new openings