About Middesk:
Middesk makes it easier for businesses to work together. Since 2018, we’ve been transforming business identity verification, replacing slow, manual processes with seamless access to complete, up-to-date data. Our platform helps companies across industries confidently verify business identities, onboard customers faster, and reduce risk at every stage of the customer lifecycle.
Middesk came out of Y Combinator, is backed by Sequoia Capital and Accel Partners, and was recently named to Forbes Fintech 50 List.
The Role
We’re looking for a Director of Growth to own pipeline creation at Middesk.
This is not a traditional “manage the marketing function” role. We’re looking for someone who wants to be in the work: building the systems, shaping the strategy, orchestrating the campaigns, understanding the data, and creating the engine that helps Middesk grow faster.
You’ll be responsible for turning scattered growth efforts into a focused, compounding pipeline motion. Today, we have strong raw materials: content, customer insights, product depth, events, data, and a clear market. What we need is someone who can bring those pieces together into a system: the right fuel, distributed through the right engine, measured with the right feedback loops.
This person will lead growth and demand generation, working closely with Sales, Product Marketing, Product, Data, and Leadership. You’ll own how we create, measure, and scale pipeline across inbound and outbound motions.
We follow a hybrid work model, and for this role, there is an expectation of 3 days per week in our NYC office. Candidates should be based within a commutable distance, as we believe in the value of in-person collaboration and building strong team connections while also supporting flexibility where possible.
What You’ll Own
Pipeline Strategy & Execution
Own Middesk’s pipeline generation strategy across inbound, outbound, campaigns, events, paid, SEO/AEO, lifecycle, and account-based marketing
Build a clear operating model for how marketing creates, measures, and scales pipeline
Identify where we should double down, where we should stop investing, and where we should experiment
Partner closely with Sales and SDR leadership to align marketing programs to revenue goals
The Growth Engine
Build the systems needed to run marketing like an engine, not a collection of one-off activities
Create visibility into campaign performance, channel ROI, funnel conversion, and pipeline impact
Establish repeatable testing, learning, and iteration loops
Ensure the team can make decisions quickly based on reliable data, not manual reporting or anecdotal readouts
Fuel, Distribution & Campaign Orchestration
Turn content, data, insights, events, product launches, and customer stories into focused GTM campaigns
Orchestrate cross-functional campaigns across creative, content, growth, sales, SDR, and product marketing
Help Middesk move away from “random acts of marketing” toward integrated, strategic programs
Build campaigns that are both highly relevant to our market and creative enough to break through
Team Leadership
Lead a small but growing growth/demand generation team
Stay close to the work while creating leverage through clear priorities, systems, and operating rhythms
Coach ICs while maintaining high standards for execution, experimentation, and business impact
Help define the future growth org structure as Middesk scales
What We’re Looking For
7+ years of experience across growth marketing, demand generation, revenue marketing, GTM strategy, or related functions
Experience owning pipeline creation in a B2B SaaS, fintech, infrastructure, or complex technical product environment
Strong systems thinker who can diagnose problems, build operating models, and create scalable processes
Deep understanding of how inbound and outbound motions work together
Strong analytical orientation and comfort with funnel metrics, campaign performance, attribution, and ROI
Hands-on operator who is comfortable getting into the details, not just managing through layers
Creative marketing instincts and strong taste for what breaks through in modern B2B marketing
Ability to work cross-functionally with Sales, Product, Product Marketing, Data, and Leadership
Comfortable operating in ambiguity and building from an early-stage foundation