About the role
Rippling IT is the IT infrastructure the AI era runs on: one platform that unifies identity, devices, and compliance on a single data graph, so policy is set once and enforced everywhere — for every employee and every agent. It is one of Rippling's most strategic and fastest-growing businesses, with an ambitious set of launches planned for the coming months.
We're hiring a Senior Product Marketing Manager to take our ambitious roadmap to market. We don’t mind if you haven’t actually done product marketing before – we are excited to find someone product-minded who can lean in and learn the go-to-market components they might not have led before. You'll own how our IT products are positioned, launched, and sold — sharpening the message, building the launch, equipping the field, and feeding what you learn back into product and strategy. This is an IC seat for someone who wants to be at the center of a high-velocity launch cadence, and will work closely with the IT GM, head of IT Marketing, and sales and product leaders as we ship category-defining products.
What you will do
- Own the positioning, messaging, and narrative for the full IT product surface — sharpening the story against the buyer, the competitor, and what's changing in the AI era
- Run launches end-to-end, from beta through GA through scaling motion: launch plans, assets, enablement, and the post-launch feedback loop back into product and strategy
- Build the sales enablement that moves deals — decks, battlecards, demo narratives, objection handling, and the training that gets the field fluent fast
- Partner with growth, content, field, and events to make sure the message lands in-market — and stays consistent across every touch
- Write. A lot. Launch posts, customer stories, briefs, internal narratives, and the sharp content that compounds
- Lead by example as an AI-native marketer. We expect you to be building your workflow around agents — research, drafting, competitive analysis, asset production — and bringing those skills into the team
What you will need
- Experience working with technical products – could be as a PM, TPM, Sales Engineer – we want to see that you have lived and breathed a product
- We don’t mind if you haven’t actually been a product marketer before – but
- Strong strategic instincts segmentation, competitive analysis, message hierarchy, launch thesis — we want you to be opinionated and proactive, this is not just about executing on a plan
- Comfort talking about technical products. That could be IT, infrastructure, identity, compliance, security. You can relate to IT admins, CIOs, or CISOs and credibly speak their language
- Outstanding writing and deck-building. You can take a fuzzy product idea and turn it into a sharp narrative without a lot of revisions
- A bias to ship. You move quickly, own the work end-to-end, and set the pace and urgency for launches
- A working point of view on AI in marketing — what you're using daily, where it works, where it doesn't
Additional Information
Rippling is an equal opportunity employer. We are committed to building a diverse and inclusive workforce and do not discriminate based on race, religion, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, veteran or military status, or any other legally protected characteristics, Rippling is committed to providing reasonable accommodations for candidates with disabilities who need assistance during the hiring process. To request a reasonable accommodation, please email accommodations@rippling.com
Rippling highly values having employees working in-office to foster a collaborative work environment and company culture. For office-based employees (employees who live within a defined radius of a Rippling office), Rippling considers working in the office, at least three days a week under current policy, to be an essential function of the employee's role.
This role will receive a competitive salary + benefits + equity. The salary for US-based employees will be aligned with one of the ranges below based on location; see which tier applies to your location here.
A variety of factors are considered when determining someone’s compensation–including a candidate’s professional background, experience, and location. Final offer amounts may vary from the amounts listed below.
About Rippling
Rippling gives businesses one place to run HR, IT, and Finance. It brings together all of the workforce systems that are normally scattered across a company, like payroll, expenses, benefits, and computers. For the first time ever, you can manage and automate every part of the employee lifecycle in a single system. Take onboarding, for example. With Rippling, you can hire a new employee anywhere in the world and set up their payroll, corporate card, computer, benefits, and even third-party apps like Slack and Microsoft 365—all within 90 seconds.
Based in San Francisco, CA, Rippling has raised $1.4B+ from the world’s top investors—including Kleiner Perkins, Founders Fund, Sequoia, Greenoaks, and Bedrock—and was named one of America's best startup employers by Forbes.
We prioritize candidate safety. Please be aware that all official communication will only be sent from @Rippling.com addresses.